eBook Category: E-commerce

E-commerce 2023 January, February, and March insights and emerging trends report

Looking to stay ahead of the curve in e-commerce fashion? Look no further than our latest report! Explore emerging trends across fashion categories and use the in-depth data from our Warehouse Management System (WMS) to strategically design your business plan.

With insights based on ~4.5 million orders processed during January, February, and March 2023, you’ll gain a comprehensive outlook of consumer preferences across various segments and more. Don’t miss out on the substantial sales data and valuable insights that can help take your business to the next level.

  • Preferred or emerging product categories
  • Highest, and the lowest, revenue contributions
  • Variation in shopping trends of major tech vs non-tech cities
  • Region-wise growth factors, demand trends, and sales performance

..and much more!

E-commerce 2022 October, November, December Insights & Emerging Trends Report

The winter breeze brings warmth to fashion sales. Discover emerging e-commerce trends across fashion categories, in our latest report, and design your business plan strategically. The report presents in-depth data of ~ 4.5 Million orders processed during October, November, and December 2022 by our Warehouse Management System (WMS).

Get well-equipped with substantial sales data and insights on the rising numbers across product categories, a comprehensive outlook of the evolving consumer preference across various segments, and more, including

  • Preferred or emerging product categories
  • Highest, and the lowest, revenue contributions 
  • Variation in shopping trends of major tech vs non-tech cities
  • Region-wise growth factors, demand trends, and sales performance

..and much more!

E-commerce Festive Season Sales Report – 2022 for Fashion & Apparel

The Indian e-commerce market is growing at a break-neck speed. With the removal of pandemic-related restrictions, brands & retailers have experienced an unparalleled growth trajectory in 2022, across regions and categories. No retailer can afford to ignore having an online strategy to accelerate revenue, especially now, in the new normal.

Get well-equipped with substantial sales data and insights on the rising numbers across product categories, a comprehensive outlook of evolving consumer preferences across various segments, and more. Here’s our exclusive emerging trends report presenting in-depth data of  ~ 4 Million orders processed during the festive season sale 2022 by our Warehouse Management System (WMS). 

  • Region, state, and city-wise growth factors, demand trends
  • sales performance 2021 vs 2022
  • Preferred or emerging product categories
  • Highest, and the lowest, revenue contributions 
  • Gender-wise and color-preference analysis

…and more.

E-commerce 2022; July, August, & September Insights & Emerging Trends Report

Discover emerging e-commerce trends and sales performance of existing products with Increff’s latest report. Design your business plan using these insights and in-depth data of  ~ 4.5 million orders processed during July, August, and September 2022 by our Warehouse Management System (WMS). The report also throws light on the demographic transition of demand for online shopping and the increasing need for retail tech in the country.

Get a comprehensive outlook on the evolving consumer preferences across various segments, including:

  • Preferred or emerging product categories
  • Highest, and the lowest, revenue contributions 
  • Variation in shopping trends of major tech vs non-tech cities
  • Region-wise growth factors, demand trends, and sales performance

..and much more!

Making mass market same-day delivery a trend

Technological advancements now enable digitization and automation in the supply chain, thus transforming the retail shopping landscape drastically. Customers now view online and offline shopping as a fluid, integrated experience, making the last mile the greatest enabler for faster fulfillment. Omnichannel retailers can now leverage their store networks to change gears and expedite order delivery to improve the shopping experience. 

Download the e-book to take a look at some of the more critical factors that have transformed the traditional 5-7 days order delivery cycle to merely a few hours. Learn how Q-Commerce (Quick Commerce) is not just limited to grocery delivery but is spreading to all aspects of retail, at a rapid scale. 

E-commerce 2022, April, May, June insights and emerging trends report

Get well-equipped with substantial market data to understand the emerging e-commerce market trends in the country. This Insights and Emerging trends report presents in-depth data of 4Million + orders processed during April, May, and June 2022 by our Warehouse Management System (WMS). It highlights evolving consumer buying patterns and top fashion categories that retailers can capitalize on among other details like the region and state-wise sales performance, maximum e-commerce sales revenue contributors, etc. 

Find out:

  • Preferred or emerging product categories
  • Highest, and the lowest, revenue contributions 
  • Variation in shopping trends of major tech vs non-tech cities
  • Region-wise growth factors, demand trends, and sales performance

..and much more!

E-commerce 2022, JFM Insights & Emerging Trends Report

Market analysis is essential for every business. As the online shopping trend scales rapidly, competition between branded and private label intensifies. Get a quick snapshot of the regional traffic, brand vs label contribution, men’s & women’s sales contribution, etc. to identify areas that can be improved to increase customer trust, and reduce fear. Guide discounts and determine ideal price points for higher conversion. Identify products that are returned most often which can inform future inventory planning. See how shoppers behaved across cities.

Find answers to:

  • Top 10 fashion categories that retailers can capitalize on
  • Which state & city has the maximum e-commerce sales revenue contribution
  • Variation in shopping trends of major tech vs non-tech cities
  • Which state has the highest, and the lowest, revenue contribution from men’s or women’s clothing
  • How Cash-On-Delivery (COD) varies regionally

Retail and Ecommerce Merchandising & Supply Chain Toolkit

As the number of channels through which brands and retailers reach out to customers grows exponentially, so does the breadth and depth of product offerings. This increases layers of complexity in Supply Chain operations, warehouse management, order fulfillment, and achieving higher customer satisfaction. Hence, an urgent need for streamlining business processes for rapid expansion and building customer trust. 

Download the Retail & Ecommerce Merchandising & Supply Chain Toolkit to learn:

  • Key features of new-age WMS that can help your brand deliver top-notch customer service
  • How a data-driven Merchandising solution can help your brand meet customer needs with an ideal assortment plan
  • Solution for distributed inventory management for faster, cost-effective, order fulfillment
  • Competitive markdown strategies for maximizing sales and higher profits

… and much more!

How Can Brands Hit $100M Revenue via E-commerce?

The global e-commerce industry is expected to reach a total valuation of a whopping USD $16,215.6 billion by 2027, growing at a CAGR of 22.9% during the period of 2020 to 2027. The increasing penetration of mobile phones and advancements in retail technology has led to rapid growth in omnichannel business models. There’s a growing need for automation in e-commerce and data-driven decision-making for accurate and faster order fulfillment. 

In this intensely competitive space, shortcomings in the retail supply chain could seriously impact efficiency, order fulfillment, resource utilization, and cost management. 

  • Tackle supply chain challenges with the best WMS for your business 
  • Build accuracy in merchandising through demand-based planning, allocation, and distribution
  • Facilitate efficient returns management for higher revenue and environmental sustainability 
  • Conduct effective omnichannel marketing for boosting sales. 

Maximize revenue for your e-commerce business this year with best-in-class technology solutions. 

E-commerce Festive Season Sales insights – 2021

The overall revenue contribution this year was higher as compared to last year. This year shoppers bought products at a higher ASP and at a lower discount percentage across categories. See how shoppers behaved across cities.

  • East India’s revenue contribution was more than West. The North-Eastern states emerged as a high potential market which contributed to 7% of the national revenue. A higher than average COD percentage indicated the need for improvement in logistics and faster order fulfilment with distributed warehousing.
  • Tech cities (Bangalore, Pune & Hyderabad) contributed to 12.6% of the national revenue, however, their spending pattern was surprisingly different than expected.
  • Women generally showed a higher preference for fashion colours, however, Trousers was one category where men’s contribution towards fashion colour was almost double that of women.
  • Sales of winter clothes like Sweatshirts and Jackets gained momentum during this sales period. Sweatshirts were preferred more in fashion colours and Jackets sold more in basic colours.