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Smart Assortment Plan

13%

increase in full price sell through

25%

reduction in width at a channel level

12%

improvement in ASP

 

Summary:

Optimized inventory through the smart assortment planning for different sales channels. one of India’s biggest celebrity-endorsed fashion brands reduced overstocking by defining display norms as per the actual sales patterns. Using Iris X it was able to identify and bet more on top performers at each store and exit buying of non-performing attribute groups. It also redefined stock requirements to optimize initial launch requirements across stores. 

 

Objective:

To optimize inventory for one of India’s biggest high growth celebrity-endorsed fast fashion brands.

 

Solution:

  • Smart Assortment plan for 4 different channels (~200 stores) was created
  • Optimized the buying to exit the non-performing attribute groups and bet more on top performers at each individual store
  • Reduced overstocking in bottom stores by defining display norms as per the actual sales patterns. 

 

Result:

  • 13% increase in full price sell-through
  • 25% reduction in width at a channel level
  • 12% improvement in ASP. 
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